Abstract
The study describes the personal and cultural values of Filipino Millennials and Zoomers using Shwartz’s Theory of Basic Values and unique Filipino cultural values as indicators. Descriptive analysis of data from selected Millennials and Zoomers of Region 7 through a descriptive survey questionnaire was done systematically. Results revealed that Filipino Millennials and Zoomers value Self-transcendence dimension the most and Self-enhancement dimension the least. Filipino Millennials are more conservative while Filipino Zoomers are more open to changes. Further, the fun-loving trait and hospitality are the most valued culture of Filipino Millennials and Zoomers and showed that the value on close family ties is declining in Filipino Zoomers. Educators may tap the values of the learners in order to make instruction more sensible for them. Awareness of the values bridges the gap between the Millennials and Zoomers attributes formulated at present that will signal curricularists to modify systems into a curriculum that develops values which answers the needs of the evolving society.
