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Research Article

Data Visualization for Effective Communication and Decision-Making Efficiency in the Planning and Design Office

442 reads
Geneeva Villamor , Nenita Prado
Psych Educ Multidisc J, 2025, 35 (1), 15-24, DOI: https://doi.org/10.70838/pemj.350103, ISSN 2822-4353
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Abstract

In the ever-evolving landscape of urban development and infrastructure planning, the role of effective communication and efficient decision-making within governmental entities cannot be overstated. This study investigated the role of data visualization in enhancing communication effectiveness and improving decision-making efficiency within the Department of Public Works and Highways (DPWH) Region X – Planning and Design Office, which manages complex datasets as a key player in infrastructure planning and design. Five independent variables were analyzed: experience and engagement with data visualization techniques, organizational culture and support for data visualization, visual design elements, complexity of visualization, and integration of data visualization with other communication channels. Descriptive Correlational and Causal Comparative Research Designs were used in the study. The study encompassed the Planning and Design Division of the Regional Office X, Cagayan de Oro City and 14 District Engineering Offices’ Planning and Design Sections, involving professionals such as engineers, architects, and planning and design staff. Statistical analyses, including mean, standard deviation, Pearson Product – Moment correlation (r), multiple linear regression and path analysis were employed to analyze the data. Findings revealed statistically significant positive correlations between overall performance and experience and engagement, organizational culture and support, visual design elements and integration of data visualization to other communication channels. Regression analysis highlighted organizational culture and support in terms of leadership support and culture of collaboration, along with visual design elements particularly typography and iconography, and complexity of visualization in terms of experience and proficiency in advance/complex data visualization as key influencers in the overall performance. Finally, Model 4 emerges as the best-fitting structural model, meeting acceptable index standards and providing actionable insights for optimizing planning and design operations. This model is known as Villamor’s Model on Data Visualization for Effective Communication and Decision-making Efficiency in the Planning and Design Office at DPWH.

Keywords data visualization communication effectiveness decision-making efficiency planning and design office complexity of visualization
Authors 2
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The team behind this paper

2 authors, 2 institutions.

This paper Department of Public Works and Highways — Philippines Department of Public Wo… 1 author Liceo de Cagayan University — Philippines Liceo de Cagayan Univer… 1 author Geneeva Villamor — corresponding author GV Geneeva Villamor ✉ Nenita Prado NP Nenita Prado

Readership

442 reads over 20 months.

April 2025 November 2026

Related work on SciMatic

Closest of 2 articles sharing keywords with this one. A rarer shared keyword counts for more than a common one.

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This article is token #4848 of SciMatic Articles (ERC-1155): 1,000,000 tokens, minted once, never more. The chain also stores a fingerprint (SHA-256) of the article's record, so anyone can check that it has not been altered.

HolderWalletTokens
SciMatic 0xc35709…277732 100,000 (10%)
Geneeva Villamor 0xea9312…bA5722 450,000 (45%)
Nenita Prado 0x5E522d…7cb995 450,000 (45%)
Content hash 0xe382c4e7fe45687cfb85d69216892451a0e7c8e3d8b23d2d1cb423cf17415027
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Bibliographic Information

Geneeva Villamor, Nenita Prado, (2025). Data Visualization for Effective Communication and Decision-Making Efficiency in the Planning and Design Office, Psychology and Education: A Multidisciplinary Journal, 35(1): 15-24
Bibtex Citation
@article{geneeva_villamor2025pemj,
author = {Geneeva Villamor and Nenita Prado},
title = {Data Visualization for Effective Communication and Decision-Making Efficiency in the Planning and Design Office},
journal = {Psychology and Education: A Multidisciplinary Journal},
year = {2025},
volume = {35},
number = {1},
pages = {15-24},
doi = {10.70838/pemj.350103},
url = {https://scimatic.org/show_manuscript/4848}
}
APA Citation
Villamor, G., Prado, N., (2025). Data Visualization for Effective Communication and Decision-Making Efficiency in the Planning and Design Office. Psychology and Education: A Multidisciplinary Journal, 35(1), 15-24. https://doi.org/10.70838/pemj.350103

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