Abstract
This study explored the lived experiences of media practitioners in the Davao Region to understand how political influence shapes their professional roles and how they strive to maintain objectivity under pressure. In a context marked by political patronage, media ownership by public officials, and threats such as red-tagging and harassment, the research addresses the challenges faced by regional journalists in the Philippines. Anchored on Sustainable Development Goals (SDGs) 10 (Reduced Inequalities) and 16 (Peace, Justice, and Strong Institutions), the study examined how media practitioners perceive, navigate, and respond to political interference while upholding ethical standards vital for inclusive and just societies. Using a descriptive phenomenological design, twelve purposively selected reporters, writers, editors, and broadcasters were interviewed through semi-structured guides. Colaizzi’s method revealed themes reflecting tensions between political power and journalistic practice. Participants shared strategies to balance professionalism with personal safety, resist editorial pressures, and sustain credibility amid public scrutiny. Despite risks, they demonstrated strong commitments to truth-telling, fairness, and transparency—values that promote press freedom and democratic discourse. The findings offer insights for enhancing ethical journalism through training, protective policies, and institutional support, emphasizing the need for resilient media systems aligned with SDGs.