Abstract
This study investigates the key factors influencing Grade 10 completers from public high schools in Jagna to transfer to other institutions for their Senior High School education. It aims to provide foundational knowledge for developing effective solutions to address this prevalent concern. The research examines respondents' demographic profiles, enrollment trends, and the academic, economic, social, and personal factors affecting their transfer decisions. Utilizing a descriptive-correlational approach, data were collected through an online survey featuring a researcher-made questionnaire. Findings reveal that demographic characteristics such as age, gender, and socioeconomic status significantly impact students' motivations to transfer. Notably, students prioritize academic programs that align with their career aspirations while also considering financial stability and social dynamics. The study highlights the need for public schools to enhance their offerings and support systems to retain students, particularly in light of declining enrollment trends exacerbated by the COVID-19 pandemic. Recommendations include developing inclusive programs that cater to diverse interests, improving communication about available academic tracks, and enhancing financial aid options. Ultimately, this research underscores the importance of understanding the multifaceted influences on students' educational choices to create supportive environments that foster retention and academic success in Senior High School.