Research Article

Exploring the Perception of Sto. Niño Ilaya National High School Teachers and Senior High School Learners Toward Online Shopping: A Qualitative Study

5093 reads
Psych Educ Multidisc J, 2023, 15 (2), 154-161, doi: 10.5281/zenodo.10140578, ISSN 2822-4353

Abstract

To explore the experiences and knowledge of senior high school learners and teachers towards online shopping. The study aims to identify the benefits and challenges of online shopping as well as the factors that influence the decision to shop online among the selected participants.This study employed a multi-method approach in collecting information from the participants. A purposeful sampling technique was used to select participants from Sto. Niño Ilaya National High School (SNINHS) in Barangay Sto. Niño Ilaya Lopez Quezon, Philippines. The selected participants were senior high school learners and teachers who had experience and knowledge about online shopping. The data collection was done through a survey questionnaire and interviews. The researcher also used gadgets to take videos and pictures for documentation. The collected data were analyzed without bias to ensure the validity of the findings.The study revealed that most of the selected participants have experience in online shopping and perceived it as convenient and time-saving. The benefits of online shopping include the availability of a wider range of products, easy price comparison, and the ability to shop anytime and anywhere. However, some challenges were identified, including the risk of fraud, late delivery, and the inability to physically inspect the products before purchase. The factors that influence the decision to shop online include product availability, product quality, delivery time, and price. Moreover, the study found that the selected participants relied on social media and online reviews to make informed purchase decisions. In conclusion, this study provides valuable insights into the experiences and knowledge of senior high school learners and teachers towards online shopping. The findings can be used to improve the understanding of online shopping behavior among this population and inform the development of strategies to promote safe and secure online shopping practices.

Keywords: perception, qualitative study, teachers, consumer behavior, online shopping, senior high school learners, digital transactions

Blockchain Confirmation

Loading...
If you want to upload this article to SciMatic Hybrid Blockchain, install MetaMask extension to your web browser, create a wallet and buy SCI coins at SciMatic using credit or contact your country coordinator.
One article costs 10 SCI coins to be in the Blockchain. Buy SCI Coins

Bibliographic Information

Erica Nicole Targa, Trishia Sudario, Jaymar Ondes, Mildred Olanda, Melvin Avenue, Julius Andrew Paraiso, Jason Targa, Juvy Edora, (2023). Exploring the Perception of Sto. Niño Ilaya National High School Teachers and Senior High School Learners Toward Online Shopping: A Qualitative Study, Psychology and Education: A Multidisciplinary Journal, 15(2): 154-161
Bibtex Citation
@article{erica_nicole_targa2023pemj,
author = {Erica Nicole Targa and Trishia Sudario and Jaymar Ondes and Mildred Olanda and Melvin Avenue and Julius Andrew Paraiso and Jason Targa and Juvy Edora},
title = {Exploring the Perception of Sto. Niño Ilaya National High School Teachers and Senior High School Learners Toward Online Shopping: A Qualitative Study},
journal = {Psychology and Education: A Multidisciplinary Journal},
year = {2023},
volume = {15},
number = {2},
pages = {154-161},
doi = {10.5281/zenodo.10140578},
url = {https://scimatic.org/show_manuscript/2227}
}
APA Citation
Targa, E.N., Sudario, T., Ondes, J., Olanda, M., Avenue, M., Paraiso, J.A., Targa, J., Edora, J., (2023). Exploring the Perception of Sto. Niño Ilaya National High School Teachers and Senior High School Learners Toward Online Shopping: A Qualitative Study. Psychology and Education: A Multidisciplinary Journal, 15(2), 154-161. https://doi.org/10.5281/zenodo.10140578

Author Information

  • To change your profile photo, login to scimatic.org, go to your profile and change the photo.
  • Provide a face photo, and not full body.
  • It is better to remove the background from your photo. Go to Remove Background and then upload to profile
  • If you are unable to login, go to Reset My Password provide your email registered with the article and get new password.
  • In case of any other problem, contact your editor directly or write to us at info @ scimatic.org