Research Article

Assessing The Tourist Satisfaction in Digital Payment Availability as A Basis for Monitored Digital Payment System in Moalboal, Cebu, Philippines

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J Adv Stud Tou Hos Man, 2026, 1 (3), 208-224, DOI: https://doi.org/10.70838/jasthm.010304, ISSN 3061-9785
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Abstract

This study assessed the tourist satisfaction in digital payment adoption among local and foreign tourists visiting Moalboal, Cebu, Philippines, as a basis for a monitored Digital Payment System. This study anchored the three theories: The Cultural Orientation Theory, the Determinants of Technology Acceptance Theory, and the Financial Inclusion Theory. This study employed a descriptive-correlation research design to establish the correlation of the variables identified in this study, especially the factors influencing the adoption of digital payment systems in Moalboal, Cebu. 154 respondents participated in the study. This study used descriptive statistics and Pearson's to treat the data. The perceived ease of use significantly correlated with gender (0.00) and the kind of traveler (0.01). Perceived usefulness marked a significant relationship to gender (0.00), Accommodation (0.03), Food (0.00), Tourist Activities (0.01), Transportation (0.03), and Store Transaction (0.01). The perceived service quality marked a significant relationship to gender (0.03), Accommodation (0.00), Food (0.00), Tourist Activities (0.00), Transportation (0.00), Store Transaction (0.00), and Frequency of visiting Moalboal (0.05). This means that the demographic profile affects the level of satisfaction in using digital payments. It is recommended that a monitoring initiative be taken into account to ensure that all ATM and other forms of digital payment are functional.
Keywords Descriptive-Correlation hospitality management digital payment tourists’ satisfaction monitoring plan

The team behind this paper

12 authors, 1 institution.

This paper Cebu Technological University — Philippines Cebu Technological Univ… 12 authors Christine Amor Hernandez — corresponding author CH Christine Amor Hernandez ✉ Rhea Claire Baldivino RB Rhea Claire Baldivino Rudilen Bitanga RB Rudilen Bitanga Nathanniel Calidguid NC Nathanniel Calidguid Kareen Mae Cotimar KC Kareen Mae Cotimar Daisy Ramirez DR Daisy Ramirez Rubylyn Rusiana RR Rubylyn Rusiana Mary Jean Tabacon MT Mary Jean Tabacon Cyril Cabello CC Cyril Cabello Elisheba Padillo EP Elisheba Padillo Gemma Dionaldo GD Gemma Dionaldo Dyna Soliva DS Dyna Soliva

Readership

560 reads over 6 months.

May 2026 October 2026

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This article is token #7962 of SciMatic Articles (ERC-1155): 1,000,000 tokens, minted once, never more. The chain also stores a fingerprint (SHA-256) of the article's record, so anyone can check that it has not been altered.

HolderWalletTokens
SciMatic 0xc35709…277732 100,000 (10%)
Christine Amor Hernandez 0xAF1708…f61f49 75,000 (7.5%)
Rhea Claire Baldivino 0x29fa3E…561415 75,000 (7.5%)
Rudilen Bitanga 0x076F47…D83cC1 75,000 (7.5%)
Nathanniel Calidguid 0xC85d20…62E937 75,000 (7.5%)
Kareen Mae Cotimar 0x4F2Dd2…57282d 75,000 (7.5%)
Daisy Ramirez 0x1099c5…AF0721 75,000 (7.5%)
Rubylyn Rusiana 0xC44428…8E70A7 75,000 (7.5%)
Mary Jean Tabacon 0x742355…350a88 75,000 (7.5%)
Cyril Cabello 0x8b3A16…F6447B 75,000 (7.5%)
Elisheba Padillo 0x71C289…9B6593 75,000 (7.5%)
Gemma Dionaldo 0x39BeBD…823b66 75,000 (7.5%)
Dyna Soliva 0x4bbC0A…d24c34 75,000 (7.5%)
Content hash 0xd8fd48dcadbd652283f748754705e2bec9c22adf0805cc315892cbb4e076dfa0

Bibliographic Information

Christine Amor Hernandez, Rhea Claire Baldivino, Rudilen Bitanga, Nathanniel Calidguid, Kareen Mae Cotimar, Daisy Ramirez, Rubylyn Rusiana, Mary Jean Tabacon, Cyril Cabello, Elisheba Padillo, Gemma Dionaldo, Dyna Soliva, (2026). Assessing The Tourist Satisfaction in Digital Payment Availability as A Basis for Monitored Digital Payment System in Moalboal, Cebu, Philippines, Journal of Advanced Studies in Tourism, Hospitality, and Management, 1(3): 208-224
Bibtex Citation
@article{christine_amor_hernandez2026jasthm,
author = {Christine Amor Hernandez and Rhea Claire Baldivino and Rudilen Bitanga and Nathanniel Calidguid and Kareen Mae Cotimar and Daisy Ramirez and Rubylyn Rusiana and Mary Jean Tabacon and Cyril Cabello and Elisheba Padillo and Gemma Dionaldo and Dyna Soliva},
title = {Assessing The Tourist Satisfaction in Digital Payment Availability as A Basis for Monitored Digital Payment System in Moalboal, Cebu, Philippines},
journal = {Journal of Advanced Studies in Tourism, Hospitality, and Management},
year = {2026},
volume = {1},
number = {3},
pages = {208-224},
doi = {10.70838/jasthm.010304},
url = {https://scimatic.org/show_manuscript/7962}
}
APA Citation
Hernandez, C.A., Baldivino, R.C., Bitanga, R., Calidguid, N., Cotimar, K.M., Ramirez, D., Rusiana, R., Tabacon, M.J., Cabello, C., Padillo, E., Dionaldo, G., Soliva, D., (2026). Assessing The Tourist Satisfaction in Digital Payment Availability as A Basis for Monitored Digital Payment System in Moalboal, Cebu, Philippines. Journal of Advanced Studies in Tourism, Hospitality, and Management, 1(3), 208-224. https://doi.org/10.70838/jasthm.010304

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