a study of factors affecting the room price proposedbyhotels to incoming travel agencies: fethİye sample
;Emre ERGUN;Erdogan GAVCAR
geofluids2012Vol. 4pp. -
126
ergun2012internationala
Abstract
The purpose of the study wastoassessto understand the factors affecting theroom priceproposed by hotels to incoming travel agencies.The data wascollected from the managers hired in Fethiye hotelsusing questionnaire techniqueand analyzed using the statistical package programs.The degree of the factorsaffecting the room price such asthe positive relations between hotel managers andtravel agency managers,regularpayments to hotels, the location ofthe hotel andso on were determined.This study aimedtocontributethe travel agency managerson their strategiesneededin order toimprove screwing down onaccomodationcosts.