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The Impact of Algorithmic Pricing on Price Volatility and Consumer Search Behavior: A Quasi-Experimental Analysis of Online Retailers

Prof. Elena Rostova; Dr. Kenjiro Takahashi; Prof. Amara Okafor — JOURNAL OF MARKETING AND ECONOMICS (2026)

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APA APA 7th

Rostova, P. E., Takahashi, D. K., & Okafor, P. A. (2026). The Impact of Algorithmic Pricing on Price Volatility and Consumer Search Behavior: A Quasi-Experimental Analysis of Online Retailers. JOURNAL OF MARKETING AND ECONOMICS, 1(1), 54-60.

MLA MLA 9th

Rostova, Prof. Elena, et al.. "The Impact of Algorithmic Pricing on Price Volatility and Consumer Search Behavior: A Quasi-Experimental Analysis of Online Retailers." JOURNAL OF MARKETING AND ECONOMICS, vol. 1, no. 1, 2026, pp. 54-60.

CHI Chicago

Rostova, Prof. Elena, Dr. Kenjiro Takahashi, and Prof. Amara Okafor. "The Impact of Algorithmic Pricing on Price Volatility and Consumer Search Behavior: A Quasi-Experimental Analysis of Online Retailers." JOURNAL OF MARKETING AND ECONOMICS 1, no. 1 (2026): 54-60.

HAR Harvard

Rostova, P. E., Takahashi, D. K. & Okafor, P. A. (2026) 'The Impact of Algorithmic Pricing on Price Volatility and Consumer Search Behavior: A Quasi-Experimental Analysis of Online Retailers', JOURNAL OF MARKETING AND ECONOMICS, 1(1), pp. 54-60.

IEEE IEEE

P. E. Rostova, D. K. Takahashi, and P. A. Okafor, "The Impact of Algorithmic Pricing on Price Volatility and Consumer Search Behavior: A Quasi-Experimental Analysis of Online Retailers," JOURNAL OF MARKETING AND ECONOMICS, vol. 1, no. 1, pp. 54-60, 2026.

VAN Vancouver

Rostova PE, Takahashi DK, Okafor PA. The Impact of Algorithmic Pricing on Price Volatility and Consumer Search Behavior: A Quasi-Experimental Analysis of Online Retailers. JOURNAL OF MARKETING AND ECONOMICS. 2026;1(1):54-60.

BIB BibTeX

@article{prof2026,
  title     = {The Impact of Algorithmic Pricing on Price Volatility and Consumer Search Behavior: A Quasi-Experimental Analysis of Online Retailers},
  author    = {Prof. Elena Rostova and Dr. Kenjiro Takahashi and Prof. Amara Okafor},
  journal   = {JOURNAL OF MARKETING AND ECONOMICS},
  volume    = {1},
  number    = {1},
  pages     = {54-60},
  year      = {2026},
}