Food safety could be considered as a representative case of „market failure”. This would justify State regulatory intervention. Unfortunately, the lack of an organically policy framework is causing large loopholes specially in the quality control system which normally developed on the whole production process of value, including supply chain. The Common Agriculture Policy for 2014-2020 looks to be once again based on a partial and micro-economic approach while the growing interdependences between agriculture, industry and services are suggesting a different „macro-policy” method in theoretical, technical and political settings. An industrial macro-policy is more „holistic” than micro and sectoral one able to intervene on market in order to contribute to a stronger governance and control system of food safety and consumers choices.