adaptation of the methodology of sample surveys for marketing researches

adaptation of the methodology of sample surveys for marketing researches

;Kataev Andrey
journal of the chilean chemical society 2015 Vol. 1 pp. -
101
andrey2015traektoriadaptation

Abstract

The article presents the results of the theory of adaptation of sample survey for the purposes of marketing, that allows to answer the fundamental question of any marketing research – how many objects should be studied for drawing adequate conclusions.

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