Sm ions doped strontium lithium lead borate glasses (SLLB:Sm) were prepared using a conventional melt-quenching technique. The glasses were analyzed using X-ray diffractometry and Fourier transform infrared spectroscopy, optical absorption, fluorescence spectral analysis, and fluorescence lifetime decay. The Judd-Ofelt (J-O) parameters and radiative parameters of the SLLB:Sm10 glass (1.0 mol% Sm ion-doped glass) were calculated using J-O theory. From the emission spectra, among all the synthesized glass, SLLB:Sm10 glass had the highest emission intensity for G → H transition (610 nm). Emission parameters, such as stimulated emission cross-section and optical gain bandwidth, were calculated. For all concentrations of Sm ions, the decay profile showed an exponential nature and decreased when the Sm ion concentration was increased due to a concentration quenching effect. This result suggests that the synthesized SLLB:Sm10 glass could be used for application in high-density optical memory devices.