institutional profiles: some strategic tools
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institutional profiles: some strategic tools

;Frans van Vught;Jeroen Huisman
case reports in rheumatology 2014 Vol. 1 pp. 21-36
193
vught2014tuninginstitutional

Abstract

In this paper we argue that both internal and external pressures and conditions urge contemporary higher education institutions to carefully think through their institutional profiles positions in domestic and global higher education contexts. We subsequently analyse strategic positioning from the strategic management literature and offer four tools — mapping, multi-dimensional ranking, benchmarking and degree profiling — to assist higher education institutions in their profiling and positioning strategies.

Keywords

mapping autonomy ranking strategy benchmarking degree profileseducation

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DOI:
10.18543/tjhe-1(1)-2013pp21-36
URL:
http://www.tuningjournal.org/article/view/19

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ID: 195486
Ref Key: vught2014tuninginstitutional
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10.18543/tjhe-1(1)-2013pp21-36
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