Physical activity mass media campaigns and their evaluation: a systematic review of the literature 2003–2010
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Physical activity mass media campaigns and their evaluation: a systematic review of the literature 2003–2010

Leavy, Justine E.;Bull, Fiona C.;Rosenberg, Michael;Bauman, Adrian;
health education research 2011 Vol. 26 pp. 1060-1085
193
e.2011healthphysical

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Abstract. Internationally, mass media campaigns to promote regular moderate-intensity physical activity have increased recently. Evidence of mass media campaig

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