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The SCEAT Model: Understanding Technology Adoption in Sub-Urban Communities Through a Socio-Cultural Lens

Jenny Udtojan, Suzette Elladora, Ariel Ramos
Psychology and Education: A Multidisciplinary Journal · 2026-06-03 · DOI 10.70838/pemj.570603
Token #8032
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Token#8032 of SciMatic Articles (ERC-1155), fixed supply 1,000,000
Contract0x0E596B4bb924937aA35D9b342A90347ed6F05eF8
Mint transaction0xd9af14adb35e829991873a339e201056155435af181964497f34531aadb661f2 · block 12111399
Minted2026-10-02 13:25 UTC
Hash on chain0x172b994b9256e0e71b3ac1b407f087f839c13691e6e1e9d865cb456728fd5bd0
SHA-256 of the record0x172b994b9256e0e71b3ac1b407f087f839c13691e6e1e9d865cb456728fd5bd0
Article today Matches the anchored record.

Allocation at minting

HolderWalletMintedHolds now
SciMatic (10%) 0xc35709AB…277732 100,000 100,000
Jenny Udtojan 0xAde8972B…a166AD 300,000 300,000
Suzette Elladora 0x348a392f…646A5c 300,000 300,000
Ariel Ramos 0x9F9941a9…ebA47a 300,000 300,000

The anchored record

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{"abstract":"This study investigates the complex dynamics of technology adoption in a sub-urban Philippine community, focusing on Poblacion, Oslob. While existing models of technology adoption often emphasize individual decision-making, this research adopts a qualitative grounded theory approach to capture the socio-cultural, economic, attitudinal, and infrastructural dimensions shaping digital engagement in a community context. Data were collected through in-depth interviews with 20 participants representing different stages of the Technology Adoption Life Cycle and focus group discussions with eight Barangay officials, complemented by non-participant observations. Findings reveal that technology adoption is a negotiated and socially embedded process influenced by cultural values such as respect for elders and the bayanihan spirit, which both facilitate intergenerational learning and contribute to resistance among older populations. Economic constraints, including the high cost of devices and internet services, alongside inadequate infrastructure, significantly exacerbate the digital divide. Attitudinal factors further shape adoption, with younger participants expressing optimism and adaptability, while older individuals exhibit skepticism due to concerns about privacy, misinformation, and cultural disruption. From these insights, the study proposes the Socio-Cultural-Economic-Attitudinal-Technological (SCEAT) Model, which offers a comprehensive framework for understanding technology adoption in sub-urban settings. The findings underscore the need for culturally responsive, economically inclusive, and infrastructure-supported interventions. Ultimately, the study contributes to the discourse on digital inclusion by highlighting that sustainable technology adoption requires collaborative, community-driven strategies that align with local realities and aspirations.","abstract_source":"original","authors":["Jenny Udtojan","Suzette Elladora","Ariel Ramos"],"date":"2026-06-03","doi":"10.70838/pemj.570603","id":8032,"issue":6,"journal":{"issn":"2822-4353","name":"Psychology and Education: A Multidisciplinary Journal"},"pdf_sha256":"ad970ceed6cfea5a233e35613c8fa5962ac65bcacbc33094f51a56d053f2157d","schema":"scimatic-article/1","title":"The SCEAT Model: Understanding Technology Adoption in Sub-Urban Communities Through a Socio-Cultural Lens","volume":57}

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printf '%s' "$(curl -s https://scimatic.org/nft/articles/8032.json | jq -r .canonical_record)" | sha256sum

2. The hash stored on chain (contentHash(8032)):

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  -d '{"jsonrpc":"2.0","id":1,"method":"eth_call","params":[{"to":"0x0E596B4bb924937aA35D9b342A90347ed6F05eF8","data":"0xf3e0c2900000000000000000000000000000000000000000000000000000000000001f60"},"latest"]}'

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